Last Updated: December 01, 2025
CellScale Biomaterials Testing (“CellScale,” “we,” “us,” or “our”) is committed to protecting your privacy and ensuring that your personal information is handled with transparency, security, and respect. This Privacy Policy describes how we collect, use, store, and share your information when you visit our website, interact with our team, or use our products or services.
By using our website (https://www.cellscale.com/) or submitting information through our forms, you agree to the practices outlined in this policy.
1. Information We Collect
We may collect the following types of information:
A. Personal Information You Provide
When you submit a form, request support, request a quote, download materials, or contact us, we may collect:
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Full Name
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Email Address
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Phone Number (optional)
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Organization / Institution
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Country
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Product(s) of interest
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Research/application details (open text)
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Serial numbers (for support)
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Uploaded files or images (optional)
These fields are collected only when voluntarily submitted by you.
B. Usage & Technical Data
When you browse our website, we automatically collect:
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IP address
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Browser type & version
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Device type
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Operating system
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Referring site
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Pages visited
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Session duration
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Click interactions
This is collected using:
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Google Analytics 4 (GA4)
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Google Tag Manager (GTM)
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Google Search Console (GSC)
C. Cookies & Tracking Technologies
Our website uses cookies for:
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Site functionality
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User preferences
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Traffic analytics
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Form performance
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Future advertising (remarketing)
You may control cookies through your browser settings.
2. How We Use Your Information
We use your information to:
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Respond to inquiries and provide customer support
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Process product information requests or quote requests
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Provide access to manuals, downloads, and software
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Improve our website and optimize user experience
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Send marketing emails
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Schedule demos or technical consultations
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Support warranty verification and troubleshooting
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Analyze traffic patterns to improve our website and products
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Comply with legal or regulatory requirements
We do not sell personal information.
3. Legal Basis for Processing (GDPR Compliance)
If you are located in the EU or UK, we process your information under the following legal bases:
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Consent — when you opt into newsletters or submit forms
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Contractual Necessity — to provide quotes, support, or product information
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Legitimate Interest — for analytics, site performance, and improving products
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Legal Obligation — where required by law
4. How We Share Your Information
We may share your information with trusted service providers that help us operate our business, including:
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Email service providers (e.g., Salesforce, Mailchimp)
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CRM and form tools
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Cloud storage and hosting providers
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Analytics providers (Google)
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Technical support platforms
These partners are contractually obligated to keep your data secure and use it only for the purposes we specify.
We may also disclose information:
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To comply with legal obligations
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To protect our rights, users, or property
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In connection with a business transaction (rare)
We do not sell or rent personal information to third parties for marketing.
5. Data Retention
We retain personal information only as long as necessary:
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To fulfill the purpose for which it was provided
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To comply with legal, tax, or regulatory obligations
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To maintain accurate warranty and support records
Marketing consent can be withdrawn at any time.
6. Your Rights
Depending on your location, you may have the right to:
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Access your personal information
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Correct inaccurate information
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Request deletion (“right to be forgotten”)
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Restrict or object to processing
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Withdraw marketing consent
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Request a copy of your data (data portability)
To exercise these rights, contact us at info@cellscale.com.
7. Security
We implement industry-standard precautions to protect your data. However, no website or online transmission is 100% secure.
8. International Data Transfers
Your information may be processed in Canada or other jurisdictions. We take steps to ensure appropriate safeguards for international transfers.
9. Changes to This Policy
We may update this Privacy Policy periodically. Updates will be posted with a revised “Last Updated” date.
10. Contact Us
If you have questions or concerns about this Privacy Policy or your personal data, contact us at:
CellScale Biomaterials Testing
564 Weber St N, Unit 5
Waterloo, Ontario, Canada
Email: info@cellscale.com
